Home BeautyFashion Shein collaborates with local artist Iman Troye to launch a modest fashion line in Malaysia

Shein collaborates with local artist Iman Troye to launch a modest fashion line in Malaysia

by Grace Sundram

For the very first time, fashion brand SHEIN is all set to make a big splash by bringing fashionable kaftans, abayas, hijabs, and other fashionable pieces to our shores. To commemorate the launch, SHEIN is also collaborating with talented Malaysian singer Iman Troye.


A modest wear collection specially curated and styled by Iman Troye is now available across all SHEIN platforms. It will feature relaxed and feminine silhouettes that will complement any wardrobe.

Iman’s collection features matching neutrals with relaxed silhouettes in neutral tones for your everyday modest look. There are also summer shades – which are soft pastel pieces that you can mix and match for any occasion.

The up-and-coming recording artist is no stranger to making a big splash, having been one of the first Malaysians to be featured on the digital billboard in Times Square in New York City. Responsible for such hits as “Teman,” “Pejam Celik Hari Raya,” and “Nang,” Iman has been making a name for herself since releasing her debut album in 2020.

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SHEIN Malaysia will also host its #SHEINGayaRaya live streaming event on 15 April 2022, at 9 pm with hosts Isha Norsham and Shiha Zikir. Not to mention, attractive flash sales and gifts are up for grabs.

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The launch of the new Modest Fashion line on the SHEIN Malaysia website comes mere weeks from the celebration of Hari Raya Aidilfitri on 3 May. This is an occasion that most Malaysians look forward to as Muslims wake up early to visit the mosque to thank God for the blessings they have received in life.

SHEIN has your Hari Raya Aidilfitri festive clothes covered, with more fashionable pieces, as well as more sizing and colour options to choose from.

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“SHEIN has never disappointed me in the wide selection of clothes that I can mix and match to suit my style! I hope that this exclusive collection will add colours to your wardrobe as much as it has for me!” says Iman.

Shop the entire Iman Troye Modest Fashion collection today at https://my.shein.com/campaign/imantroye.

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