Sooka, which is called after the Malay word “suka,” which means “to like,” is a mobile-based streaming platform that gathers and curates content for millennials, including live global sports action, Malaysian dramas and entertainment programmes, and sooka exclusives and originals. This newest streaming service offers both free and paid entertainment.
The streaming service is on the way to developing more hyper-local, relevant content and making it more available than ever before to a mobile-first entertainment audience, with the goal of closing the gap in the availability and accessibility of local content that millennials adore.
In addition to the free tier, sooka also offers two options of simple yet affordable plans – VIP+Sports plan (priced at RM41.90 per month, with the current promotion of RM15.90 per month) for avid sports fans to experience unlimited and first-hand access to the best live sports actions all year round; and VIP Entertainment plan (priced at RM15.90 per month) that unlocks the best Malaysian entertainment content from local dramas, variety shows and movies, as well as sooka exclusives and originals.
In conjunction with UEFA EURO 2020, sooka launches a special promotion for its VIP+Sports plan at an introductory price of RM15.90 per month starting 8 June 2021, enabling sports enthusiasts to enjoy all 51 UEFA EURO 2020 live matches, and other ground-breaking live sports actions, alongside much-loved Malaysian entertainment and local exclusives and originals. Alternatively, users who are interested in only watching their favourite teams can purchase single UEFA EURO 2020 passes at only RM7.90 per match.
In addition, we are thrilled to offer a deep, current and curated library of premium Malay day-date drama series, movies, LIVE variety and entertainment plus Chinese and Indian shows to satisfy local viewing preferences. We are also working with the industry’s best creators and production houses to create fresh and engaging originals specifically targeted at millennials, so expect to see more of these in the months to come. — Emarina
Content Malaysians will sooka
At launch, consumers will be able to enjoy the following array of content from sooka:
- Live sports action, such as UEFA EURO 2020, BWF World Championships, English Premier League, Moto GP, Formula 1 Championships, Wimbledon Grand Slam, and more.
- The best of Malaysian entertainment, comprising of a wide selection of local Malay dramas and movies that have become audience’s favourites and are now available on sooka, such as Projek: Anchor SPM, Rindu Awak Separuh Nyawa, Jebat, Scammer, The Maid, Ahli Bapak-Bapak Club, and Curi-curi Cinta.
- sooka exclusives and upcoming originals, which are produced with Malaysians’ tastes and preferences in mind, such as Hantu Bonceng 2.0, Hawa, and PHD Muzik.
A taste of the best Malaysian entertainment
In conjunction with sooka’s launch, the cast of Projek: Anchor SPM will be engaging with DJ Keanu and DJ Isha in a thrilling banter on ERA and Hitz Facebook pages ERA (Malaysia) and HITZ, to discuss and share more about the best of Malaysian entertainment available on sooka. The event occurs on 9 June 2021, 8:30pm.
To kickstart your sooka journey, download the sooka app from the Apple Store or Google Playstore.