In conjunction with the new year, SK-II has unveiled a new product that is all about hugs, kisses and long-awaited happy reunions. The PITERATM Essence XOXO New Year Limited Edition is a playful take on celebrating the year of the OX, hence the ‘XOXO’.
The vibrant gold brush strokes of the ‘XOXO’ symbolises that during this current state of the world, it’s best to gift your loved ones virtual hugs and kisses instead, but with lots of love of course.
SK-II PITERATM1 Essence XOXO New Year Limited Edition also features a collaboration with artist André Saraiva and his graffiti alter egos Mr. & Mrs. A, which can be seen expressing their love for PITERATM1 at SK-II counters, Limited Edition Sets and even sharing hugs and kisses with SK-II brand ambassadors worldwide.
Essentially unchanged for 40 years, Facial Treatment Essence is SK-II’s signature and most awarded bestseller. With more than 90% PITERA, Facial Treatment Essence is loved by millions of women around the world for its transformative power to Crystal Clear Skin.
The secret behind PITERATM1 has unlocked 40 years ago in a sake brewery in Japan based on the chance observation of miraculously youthful-looking hands in stark contrast to an old Toji’s wrinkled face.
Celebrate with SK-II PITERA Essence XOXO New Year Limited Edition as the best gift for Crystal Clear Skin.