Leading skincare brand Olay paves the way to transformative skincare with its inaugural virtual event taking place on 27 May at 8 pm on Instagram Live – Olay Retinol24 in conversation with David Khoo and Alexis Sue-Ann. Hosted by Olay Principal Scientist David Khoo and emcee, model and Miss World Malaysia 2019 Alexis Sue-Ann, the 45-minute session is in celebration of the brand’s newly launched revolutionary collection Olay Retinol24. Offering an exclusive behind-the-scenes peek, consumers will discover science secrets and tips on how to amp up their night-time skincare regime to achieve plumper, younger-looking skin– perfect for those sleepless nights.
According to a national sleep survey done by Nielsen Malaysia in 2019, 9 out of 10 Malaysians suffer from one or more sleep problems and 47 per cent believe that lack of sleep can cause beauty or skin problems. Stress was the main reason keeping people up at night, while other factors include the sleeping environment, a distraction from entertainment such as television and social media, health conditions or drinking caffeinated drinks close to bedtime.
With this in mind, Olay understands to rising concerns of looking fatigued. Developed for the time-pressed millennial, Olay Retinol24’s innovative proprietary Retinoid complex keeps skin hydrated for 24 hours and gives visible skin transformation in 28 days. The best part? It does not need to be layered in a regimen, ideal those prone to staying up late while having absolute assurance in looking radiant.
In partnership with Watsons Malaysia, the live stream event will offer consumers an exclusive behind-the-scenes peek into the Olay Retinol24 range. Conversation touchpoints include; science skincare secrets and tips, an educational insider look into an Olay Retinol24 skincare routine and discover how to achieve inner and outer confidence by addressing tired skin from sleepless nights. The session will end with a live Q&A to answer all of your burning skincare questions. Olay Retinol24’s virtual event will also feature two other guest speakers – Josephine Yap and Nadiyah Shabah.
Say goodbye to the ol’ 10-step regimens, as the Olay Retinol24 is a quick and effective solution for many. What makes it stand out compared to the rest is its active ingredients and bioavailability culminate in better absorption, for a speedy and potent night-time regime.
Exclusive offer
To commemorate its first virtual event, Olay will be offering three lucky attendees the chance to win one full set of the Olay Retinol24 range (UP:MYR329.70) for them to start their restorative journey to plump and bouncy skin. On top of that, customers will be able to get RM5 discount on any Olay Retinol24 products purchased on Watsons.com.my by using “OLAYFORME” (MAY 22nd – June 14th 2020). Limited to first 1000 redemptions.