Home Event The Big Bad Wolf sale is back again and their first stop is Pahang

The Big Bad Wolf sale is back again and their first stop is Pahang

by Grace Sundram

Known as the World’s Biggest Book Sale, the Big Bad Wolf Book Sale is returning to Pahang from 28 February to 9 March 2020 at Kompleks Sukan, Universiti Malaysia Pahang, Gambang Campus from 10 am to 12 midnight daily. Admission to the 11-day Book Sale is FREE and book lovers can enjoy books at 75% to 95% off recommended retail prices.

Best known for its incredibly affordable prices, the Big Bad Wolf Book Sale is prepared to bring book covers a wide variety of books from genres such as literature, thrillers, romance, self-help, architecture, cooking, graphic novels and many more with 80% of new titles available. Parents will also be spoilt for choice with the offering of children’s books such as storybooks, activity books, board books, pop-up books and picture books.

Book fans of Lauren Weisberger will be excited with the sequel novel, When Life Gives You Lululemons, a story focusing on the first assistant to Miranda Priestly from The Devil Wears Prada. Whilst, those who are passionate about cooking would not want to miss Malaysia: Recipes from a Family Kitchen, a collection of Ping Combees family’s recipes, the winner of Master Chef 2014. Visitors from different backgrounds will be excited to find a book that they enjoy at the Book Sale.


The Magical Books that features the cutting-edge Augmented Reality (AR) technology were introduced last year and received an overwhelming response from the visitors who discovered the magic of Augmented Reality. This year, the Big Bad Wolf Book Sale Pahang will be bringing a total of 17 titles of Magical Books. For parents and teachers who are looking for an interactive way to engage with the children, the Magical Books create an immersive and interactive reading experience for all. 6 new titles including The Wheels on the Bus, Old Macdonald, Disney Frozen: A Sleepover Party, Disney Winnie the Pooh: Fun with First Words, ABC Fun with Mickey and Counting Fun with Mickey are included in the Book Sale.

Other than the Magical Books, one of the highlights of this year’s Sale is the Come-To-Life Puzzle Sets. Each of the 2-in-1 sets comprises a 28-piece puzzle that also features the latest cutting-edge Augmented Reality (AR) technology. Once the physical puzzle is being put together, users can scan the completed puzzle with the free Hippo Magic app, resulting in a come-to-life character and three-dimensional interactive scene appearing over the puzzle. Recommended for children from ages 3-5 years old, these puzzle sets offer young learners the experience of putting the physical puzzles together and also to play with their favourite classic characters. The Come-To-Life Puzzles will be featured in the Big Bad Wolf Book Sale Pahang 2020 including Little Red Riding Hood, Goldilocks and the Three Bears, Cinderella, Sleeping Beauty and many more.


Aside from international publishers, the Big Bad Wolf Book Sale also includes more than 40 local publishers in the Book Sale this year. Publishers like Kualiti Books, Sasbadi, PTS and Pelangi will be bringing in educational titles at discounted prices whereas Buku Fixi, Patriots Publication, Lejen Press, DuBook Press and Iman Publication will be featuring local novels during the Sale.

Visitors to the Big Bad Wolf Book Sale Pahang 2020 will also have the opportunity to pick and donate books through the Corporate Social Responsibility arm of the Big Bad Wolf Book Sale, Red Readerhood, which partners with local organisations to give books to those in need.


Besides books, visitors can also find the Big Bad Wolf Book Sale magnets, button badges and T-shirts at the merchandise corner. In 2019, the Big Bad Wolf Book Sale has travelled to 32 cities in 10 countries including Thailand, Indonesia, Sri Lanka, the Philippines, Taiwan, United Arab Emirates, Myanmar, Pakistan, South Korea and Malaysia. This year, the Book Sale left its footprint in Phnom Penh, Cambodia for the first time. The Big Bad Wolf Book Sale will continue its journey to make affordable books accessible to everyone.

Join the #ILoveBBWPahang2020 Photo Contest to Win a Big Bad Wolf Book Sale Voucher and Grand Prize
Snap a photo at the hall or of your book haul and upload the photo to your Facebook or Instagram account with the hashtags #ILoveBBWPahang2020 and #BBWPahang2020 from 28 February 2020 – 8 March 2020 and stand a chance to win a Big Bad Wolf Book Sale cash voucher worth RM 50, exclusive to five winners daily and on the final day of the contest, one winner will be selected to win the Grand Prize – a trolley full of books!

You may also like