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Spread Your Beloved Memories with PUMA X SUE TSAI

by Natasha Christopher

For her second collection with PUMA, visual artist Sue Tsai takes on the concept of “Love 101” exploring the nostalgia of inspiring high school memories and the emotional experience of our first love. From the memorable past to the present, the PUMA X SUE TSAI collection encourages us to commemorate, create and share this moving love.
Puma x Sue Tsai
The PUMA X SUE TSAI co-created sneakers include renditions of acclaimed PUMA sihouettes like PUMA Cali, PUMA Aeon, PUMA NOVA and PUMA Basket bedecked with scribbled lines of poetry, hand-drawn doodles, vibrant embroidery and chenille patches, transforming the nostalgia into something unexpected new and accomplished with emotionalizing beauty.
Puma x Sue Tsai Backpack RM 279
The PUMA X SUE TSAI collection extends to chic apparel including tees, sweaters, jackets, hooded dresses and sweatpants adorned with embroidery, badges, all over prints and placed graphics. Complementing the collection, the artistic decoration theme of PUMA X SUE TSAI also includes matching accessories such as backpack, cap, pouch, and beanie.

PUMA X SUE TSAI drops on August 17 and the collection is available at PUMA KLCC, Pavillion, Sunway Pyramid, Queensbay Mall, and Genting Sky Avenue.

 

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