Nikon Malaysia kicked-off the second half of 2018 with a significant new milestone, as it unveiled its flagship Nikon Experience Hub (NEH) to members of the media and public earlier today.
Spanning 295 square meters, the new facility will serve as a one-of-a-kind creative space for professional photographers and videographers as well as budding shutterbugs to explore and share their passion and ideas, gain insight from the industry’s movers and shakers.
Comprising six main facilities – the Experience Zone, the Gallery, Nikon School, Consultation Area, Sales, as well as the Service and Repair Centre – the hub is the biggest one-stop centre in Malaysia for all things Nikon.
According to Mr David Ng, Managing Director of Nikon (Malaysia) Sdn Bhd, Malaysia is a growing market and possesses great potential to facilitate the expansion of Nikon’s market share in the photography industry. Mr Francis Lai, Group Managing Director of Futuromic Photo AV Sdn. Bhd., who manages the facility together with Nikon Malaysia, said that the hub is the result of the shared goals and beliefs of the two partners, who have been working together since the opening of the Nikon Centre in Berjaya Times Square in 2009.
At the heart of the hub is the Experience Zone or the ‘touch-and-try’ section, where visitors can be an experiment with the entire range of Nikon imaging solutions, from contemporary point-and-shoot cameras to highly-coveted DSLR’s, and everything in between. The section will also house a range of NIKKOR lenses that will be able to provide a full-on immersive experience for customers, enabling them to test the products first-hand before making a purchase.
The facility’s of another point of interest will be the Gallery, which will feature an array of award-winning photography works as well as outstanding images shot by amateur photographers or photo enthusiasts, designed to inspire visitors. This space will also be used to host various workshops led by Nikon’s professional photographers, who will share tips and tricks of the trade with aspiring shutterbugs. The Hub also houses Nikon’s sales and service team, who will be in-hand seven days a week to provide the necessary advice and assistance to camera enthusiasts.
For more information on Nikon Experience Hub, visit Nikon website.
